An Introduction to Persuasive Advertising vs. Informative Advertising

Out of all the entertaining ads that played during Super Bowl 53, there’s only one commercial that I woke up thinking about the next morning: Pepsi’s “More Than OK”. “More Than OK” poked fun at how Pepsi usually takes a back seat to Coke, especially at restaurants. And by featuring a star-studded cast that included Steve Carell, Lil Jon, and Cardi-B (who hilariously and fervently backed up Pepsi’s OKness) their boldness to call people out for undermining Pepsi’s quality got a lot of laughs and persuaded a massive audience to reconsider their own perception of the soft drink. As marketers, we know that if we want to persuade an audience, we need to evoke an emotional response from them. But …

The Real Housewives of Salt Lake City! Bravo Announces Newest Housewives Franchise at BravoCon

It’s official! There’s a new Housewives show on the way! Andy Cohen announced the premiere of the latest installment of the popular franchise: The Real Housewives of Salt Lake City! “We’ve always tried to choose a city that has completely unique personalities and we also try to throw a little curveball now and then. Pick somewhere you weren’t expecting,” said Cohen. “We are very excited to travel to Salt Lake City, Utah!” Cohen promised fans that the new location would provide plenty of unexpected entertainment. “You didn’t see it coming but I have to tell you, in Utah, you have the majesty of the mountains, the Mormon religion, an exclusive community of people who have very successful businesses who live in their …

Brooklyn Nine-Nine Renewed For Season 8 Before Season 7 Premieres

NBC has renewed Brooklyn Nine-Nine for season 8, ahead of season 7’s premiere in February. The acclaimed comedy series has traveled a surprising path so far, beginning with its development in the early 2010s. Creators Dan Goor and Michael Schur originally pitched the show to NBC, but the network passed and it landed at Fox instead. Five seasons later, Fox cancelled the beloved series due to its less-than-stellar ratings, only for NBC to step in and save it at the last minute. Brooklyn Nine-Nine season 6 premiered on NBC back in January and immediately enjoyed a ratings boost from season 5. As a result, the Peacock Network ultimately renewed the series for a seventh season, setting it to return in …

Mike Rowe’s Veteran’s Day Message: No Trigger Words Or Safe Spaces In The Military

Television personality Mike Rowe delivered a sobering message on Veteran’s Day that illustrates how out of touch the campus SJWs are from the reality that America’s armed servicemen face. Speaking on “Fox & Friends,” Rowe argued that the American military is one of the greatest meritocracies in the world and champions a true diversity. “Is there a greater meritocracy in the world? Is there a better example of true diversity?” Rowe said on the program. “The thing that I’m most proud about when I go to bases when I visit with people, they are utterly colorblind. There’s no conversation about ‘trigger words.’ There’s no safe space. The military is not a safe space.” “In the military, there’s a set of …

WATCH: Alex Trebek Fights Back Tears After Jeopardy Contestant Gives Touching Answer To Host Amid Cancer Battle

“Jeopardy” host Alex Trebek fought back tears during Monday’s episode of the show after a contestant made a touching gesture to him during the closing round of the show. Contestant Dhruv Gaur, who was competing in Jeopardy’s annual “Tournament of Champions,” did not know what the answer to the final Jeopardy question was and decided to write instead, “We love you, Alex.” Trebek was moved by the gesture, saying, “That’s very kind, thank you.” Gaur’s answer cost him $1,995. WATCH: This is so touching. pic.twitter.com/6KQ7MBNzDc — Yashar Ali 🐘 (@yashar) November 12, 2019 In March, Trebek announced that he had been diagnosed with cancer. “I have some news to share with all of you, and it’s in keeping with my …

Google Secretly Collecting Data On Millions Of Americans, Not Telling Patients Or Doctors, Report Says

Tech giant Google is reportedly engaged in collecting the personal health information of tens of millions of Americans across 21 states — a project dubbed “Project Nightingale” — and has not notified patients or doctors about what they are doing. “Google began Project Nightingale in secret last year with St. Louis-based Ascension, a Catholic chain of 2,600 hospitals, doctors’ offices and other facilities, with the data sharing accelerating since summer,” according to internal documents obtained exclusively by The Wall Street Journal. “The data involved in the initiative encompasses lab results, doctor diagnoses and hospitalization records, among other categories, and amounts to a complete health history, including patient names and dates of birth.” “Neither patients nor doctors have been notified,” The …

Woman Quits Her Job And Spends 57 Days Looking For Her Lost Dog, Finally Finds Her In Another State

A woman from Washington State spent nearly two months searching for her runaway dog.  Refusing to give up, she did everything in her power to find her beloved 7-year-old border collie, Katie. Including quitting her job. Katie escaped from a hotel room in July during a trip to Montana with owners Carole and Verne King. Though she’s a social and friendly dog, she’s also skittish and the couple believes the pup was scared by thunder and fled the My Place Hotel while they were out for dinner. Image credits: Debora Larose Image credits: Denice Rutherford‎ They searched the hotel grounds, calling for Katie until early morning. Nothing.  The next day, King continued her search, putting up fliers, knocking on doors and posting on …

ESPN Bows To Communist China, Posts Illegitimate Propaganda Map Of China

ESPN’s “SportsCenter” aired an illegitimate map of China on Wednesday morning that featured Chinese propaganda claiming that the communist nation owns the disputed South China Sea, Taiwan, part of the Philippines, and Arunachal Pradesh. The map is known as China’s “10-dash line” map which “features 10 dash lines instead of nine dash lines to mark a huge swath of the South China Sea in a tongue-shaped encirclement as Chinese territory,” GMA Network, a major national commercial broadcast television and radio network in the Philippines, reported in 2013. “Brunei, Malaysia, the Philippines, Taiwan and Vietnam have been contesting China’s massive claim of the territory. Nine dashes in the new Chinese map are in the South China Sea and a tenth dash …

3 Yoga-Related Shows on Netflix You Should Watch This Weekend

Yes, it is possible to integrate yoga into your must-watch queue. Who says sinking into your couch isn’t self-care? Tony Goldwyn in Chambers on NetflixChambers Scandal fans know actor Tony Goldwyn as the charming leader of the free world. But with the April release of Netflix’s Chambers, the formerly buttoned-up bossman has entered full-on crystal-toting territory. As mourning father Ben Lefevre, Goldwyn leans on Kundalini breathing practices and shirtless meditations to cope with the loss of his teenage daughter, Becky. The supernatural thriller unravels the mysterious circumstances behind Becky’s death and the paranormal visions that result when another girl receives her heart in an emergency transplant. Even if bone-chilling television isn’t your thing, you may still appreciate Lefevre’s commitment to …

Hero Dog Zippy Dies Saving Entire Family From House Fire

Fox 13 A Florida dog gave his life to prevent the deaths of his entire family in a house fire.  It was 2am (GMT-4) on Tuesday morning (September 17). The Butler family were fast asleep in their home in Bradenton, when a blaze broke out in their attic. As the fire spread through the family’s home, the alarm did ring – but only for a short while. Check out the news report below: As reported by Fox 13, home owner Leroy Butler said: It only lasted a short ‘beep beep’ and then it was already on fire. It was gone. The blaze raged on, consuming furniture and setting the ceiling alight – and the family were none the wiser, after …

Paramount is working on a new Face/Off reboot

A reboot of the 1997 action thriller Face/Off is in the works at Paramount. Fans can thank Oren Uziel, the screenwriter behind 22 Jump Street, as he’s who is penning the reboot. In the original version of Face/Off, an FBI agent (John Travolta) is chasing down a terrorist (Nicolas Cage) when the plane he escapes on crashes, injuring him badly. Naturally, the agent goes through surgery to swap faces (!) with the terrorist and attempts to go under cover for his mission. Things get even more chaotic from there. (Read: Enter the Cage: Con Air and Face/Off at 20) There’s no word yet on casting or even plot direction for the reboot. At the very least, we can only hope …

Rand Paul Reveals What He May Do With Ukraine Whistleblower

Sen. Rand Paul (R-KY) revealed on Tuesday that he may reveal the identity of the Ukraine whistleblower while speaking to a group of reporters and then doubled down on it later in the evening during an appearance on Fox News. “I’m more than willing to, and I probably will at some point. … There is no law preventing anybody from saying the name,” Paul told reporters. CNN reporter Suzanne Malveaux, apparently upset over the fact that Paul wanted transparency in Democrats’ impeachment inquiry, aggressively confronted Paul over the issue. “The whistleblower laws they protect the whistleblower,” Malveaux said. “You know it’s illegal to out a whistleblower?” Paul immediately corrected her, saying, “Actually, you see you’ve got that wrong.” “No, we …

Matthew McConaughey Is Now A Full-Time Professor At University Of Texas

PA/Paramount Pictures Alright, alright, alright – Matthew McConaughey is now a professor at the University of Texas.  The Academy Award-winning actor has been appointed as a professor of practice at the Moody College of Communication, starting this fall. The institution announced the star-hire in a tweet, saying it’s ‘in recognition of his professional pedigree and personal investment in student success’. In recognition of his professional pedigree and personal investment in student success, Matthew McConaughey has been appointed a #TEXASMoody professor of practice. @McConaughey will continue to teach the #UTScriptoScreen class in @UTRTF. pic.twitter.com/9goKkc6U0A — TEXAS Moody (@UTexasMoody) August 28, 2019 The Dazed and Confused icon is set to join the Department of Radio-Television-Film after serving as a visiting instructor since …

Sailing True North and the Voyage of Character

THERE IS NO SUBSTITUTE for character. Better systems, better laws can’t make up for it. Without good character, leaders can go south fast. The problem is that there is very little attention paid to how to develop good character. We learn best by example, but it is wise to look into the lives of others and understand the outcomes of their lives as a result of their character or lack of it. Four-star U.S. Navy Admiral and former Supreme Allied Commander of NATO James Stavridis gives us a comprehensive look at ten admirals in Sailing True North. He looks at their differing character traits and personalities and the effect it had not only on their careers but on those they …

1993 Ferrari Conciso – Jay Leno’s Garage

This one-off, genuine Ferrari concept was designed by Michalak and sports a 3.2L Ferrari V8 from the 328 GTS. » Subscribe: http://bit.ly/JLGSubscribe » Visit the Official Site: http://bit.ly/JLGOfficialSite THE BEST OF JAY LENO’S GARAGE » Exclusive First Looks: http://bit.ly/JLGExclusives » Ultra Rare Supercars: http://bit.ly/JLGSupercars » Jay’s Book Club: http://bit.ly/JLGBookClub JAY LENO’S GARAGE ON SOCIAL Facebook: http://facebook.com/JayLenosGarage Twitter: http://twitter.com/LenosGarage Instagram: http://instagram.com/jaylenosgarage/ ABOUT JAY LENO’S GARAGE A new video every Sunday! Visit Jay Leno’s Garage, the Emmy-winning series where Jay Leno gives car reviews, motorcycle reviews, compares cars, and shares his passion and expertise on anything that rolls, explodes, and makes noise. Classic cars, restomods, super cars like the McLaren P1, sports cars like Porsche 918 Spyder and Camaro Z28, cafe racers, …

Healthy & Delicious Wild Blueberry Recipes for Summer

You know that wild blueberries are super-good for you—but how to use them? Here are two fabulous recipes to start. Did you check out our other recent blog post on the health benefits of wild blueberries? Now it’s time for the fun stuff: recipes. Here are two excellent ones, below, from the good folks at the Wild Blueberry Association of North America. “The rounded, nuanced flavor of wild blueberries makes them ideal for savory dishes as well as sweet.” says Kitty Broihier, MS, RD, LD, nutrition advisor for WBANA, “You can use it as a sauce with some herbs on pork tenderloin or chicken,” she says. “Or you don’t even have to make a sauce, you can just throw them …